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August 10

There’s nothing more frustrating in business than not being able to sell your products and services. I’m sure you can relate to this frustration when your conference line goes out in the middle of a client call. How about when your entire phone system goes down, and you can’t receive inbound calls?

Your job description didn’t come with a how-to guide on fixing your phone systems. All you know is that your salesforce can’t sell, you’re mad and your phones don’t work. This blog series is here to help turn that silent receiver into a custom working solution. As a phone system customer, you need to be educated on having the right phone system, provider, and partner. Sacrificing in one of these areas will create friction and ultimately hurt your business.

When the storm comes and takes out a near power line, how will your phone system provider respond?

Providers, at large, care about the dial tone not the conversation that happens when you’re on the phone. All you care about is getting your service back up and running.

Here are some initial questions to process and answer when a crisis occurs:

  • What are your main priorities for a new solution?
  • What are the main features and/or functionalities necessary with a new solution that will help your company focus on growth?

This will help your current or new provider diagnose your situation and keep workflow steady.

“The most successful innovations are the ones that we stop noticing almost immediately. We often don’t appreciate the things we would least like to give up.” Virginia Postrel, author of The Substance of Style

If you are dealing with an older system, it’s recommended you document the age of the system. Your new provider may offer a new solution or send a software update to your existing system; however, old systems are limited in what they can offer. Over the years, phone systems have continued to evolve with the digital revolution. It may be time to cash in on that 20-year-old equipment.

Ultimately, solutions vary on business needs, but you can only squeeze so hard until it starts to hurt. Large providers don’t want to touch old systems. It’s too much time on their end and a new system is the easier play. A new system may not even be in your budget or be the best fit for your needs.

That’s why you need a checklist for maneuvering your crisis. Download and fill out our complete Service Recovery Checklist for getting your system back up and running.